{"id":1051,"date":"2020-08-27T10:38:31","date_gmt":"2020-08-27T14:38:31","guid":{"rendered":"https:\/\/www.larouchemc.com\/?p=1051"},"modified":"2020-09-03T15:11:39","modified_gmt":"2020-09-03T19:11:39","slug":"la-cn2i-choisit-larouche","status":"publish","type":"post","link":"https:\/\/www.larouchemc.com\/en\/la-cn2i-choisit-larouche\/","title":{"rendered":"Cn2i chooses Larouche"},"content":{"rendered":"\n<p>Larouche won a new bid with the Coop\u00e9rative nationale de l\u2019information ind\u00e9pendante (Cn2i), which groups together the following newspapers: <strong>Le Soleil<\/strong>, <strong>Le Droit<\/strong>, <strong>La Tribune<\/strong>, <strong>Le Nouvelliste<\/strong>, <strong>Le Quotidien-Le Progr\u00e8s<\/strong> and <strong>La Voix de l\u2019Est<\/strong>. Larouche has become the partner for six newspapers to strategically support them in developing their digital assets in order to maintain their long-term viability.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201cWe were looking for a visionary, agile and creative partner that could guide us in our digital transformation. Larouche presented an approach that addresses our challenges and offered realistic\u2014yet innovative\u2014solutions that matched our vision. We are thrilled to start this project with the team at Larouche,\u201d said Philippe St-Pierre, Director of Marketing and Community Relations at the Cn2i.<\/p><\/blockquote>\n\n\n\n<p>The six newspapers started their digital transformation in 2015 with the launch of their mobile app. Recently, weekly editions of the newspapers stopped being printed. This was a decision for the organization to offer more digital content.<\/p>\n\n\n\n<p>As they face major issues related to the fallacy of free content, newspapers must change the way they operate. The timing is ripe for newspapers to renew themselves and innovate. The Coop\u00e9rative nationale de l\u2019information ind\u00e9pendante is seizing this opportunity wholeheartedly.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201cWe are honoured to dedicate our expertise and passion to the success of the group\u2019s digital transformation. Each newspaper has its very own history and plays an important role in its respective market. I have been a subscriber to Le Soleil for over 20 years. The evolution of the news media is a cause that I particularly take to heart,\u201d explained Jean-Fran\u00e7ois Larouche, the agency\u2019s president.<\/p><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Larouche won a new bid with the Coop\u00e9rative nationale de l\u2019information ind\u00e9pendante (Cn2i), which groups together the following newspapers: Le Soleil, Le Droit, La Tribune, Le Nouvelliste, Le Quotidien-Le Progr\u00e8s and La Voix de l\u2019Est. Larouche has become the partner for six newspapers to strategically support them in developing their digital assets in order to maintain their long-term viability.<\/p>\n","protected":false},"author":1,"featured_media":1066,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/posts\/1051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/comments?post=1051"}],"version-history":[{"count":3,"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/posts\/1051\/revisions"}],"predecessor-version":[{"id":1072,"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/posts\/1051\/revisions\/1072"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/media\/1066"}],"wp:attachment":[{"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/media?parent=1051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/categories?post=1051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.larouchemc.com\/en\/wp-json\/wp\/v2\/tags?post=1051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}